
In addition to the following reserved fields that are available on all contacts by default, you can add your own Custom Fields with Marketing Campaigns. You can manage this information on the Marketing Campaigns Contacts page.


The data that populates your Substitution Tags will come from the information you have stored about each contact. A common example is to add a recipient's first name to the body (or even the subject line) of your email. Substitution Tags allow you to use any reserved or custom field data you've added to Marketing Campaigns to dynamically generate unique content for each recipient of your email. See our Handlebars documentation to see all that you can do with dynamic data and Twilio SendGrid templates. In addition to substituting values, you can use Handlebars in your designs to format dates, iterate over lists, and conditionally render values. You can use test data in the editor's preview to ensure your dynamic values behave the way you expect before you ever send a message. Dynamic data includes any information you use to personalize a design, such as a customer's name or order confirmation number. Shared editor features Dynamic data with Handlebarsīoth editors support dynamic data using Handlebars syntax. Once placed into your email, each module offers access to edit the HTML and a robust panel of settings – perfect for customizing content precisely to your needs. It features a diverse library of content blocks, allowing you to build beautiful emails quickly and intuitively. The Design Editor, complete with HTML access to each content module, offers powerful what you see is what you get (WYSIWYG) editing. While other email editors may be notorious for adding excess code to your project, rest assured that our editor never modifies your carefully crafted HTML. It offers a robust environment to upload images, backed by a feature-packed editor – complete with split-screen preview, error flagging, scroll-syncing, syntax highlighting, and more. The Code Editor is perfect for users who are importing, creating, or editing custom HTML. How to work with the editors is detailed in the editor-specific sections below. The user interfaces are similar but have some differences.

A brief description of the editors and their shared functionalities is provided below. Which editor you choose will mostly be determined by the way you like to work. Choosing the right editorīoth editors provide access to similar features, and you can achieve the same results with either editor.

You have complete control over the way that you create and edit each new email, thanks to our two distinct editing experiences. The Twilio SendGrid email design experience is all about supporting your unique workflow, so you can get things done more efficiently.
